💸 Designed for online coaches & creators who feel stuck, unseen, or like their content is “not landing.”

This checklist helps you get clear on what to say, how to say it, and why your content might be flopping so you can realign, not reinvent.

✅ PRE-FILM CHECK

→ Rewire your headspace before you even hit record

• [ ] Did I choose a content topic that directly solves a client pain point?
• [ ] Is this something I’ve said in a DM or on a call this week?
• [ ] Am I speaking to 1 person, not “the algorithm”?
• [ ] Did I quickly script my hook (what makes them care in the first 3 seconds)?
• [ ] Did I gut-check the intention: Am I here to connect, convert, or just be seen?

<aside> 🤔 Ask yourself:

• Who’s your dream client?
• What are they struggling with that your paid service solves?
• What language are they using to describe it? </aside>

🎥 DURING-FILM FLOW

→ If you are freezing, rambling, or feel “cringe” energy, stop and ask yourself

• [ ] Am I speaking as if I’m talking to a past version of me?
• [ ] Did I mention ONE clear takeaway or value point?
• [ ] Did I record with natural light, clean background, and camera eye line?
• [ ] Am I relaxed in my body? (Shoulders down, breath deep, voice grounded)